At the Peoples State Bank of Bloomer, the basis of each customer relationship, many of which span generations, is trust. You have chosen to do business with the Peoples State Bank of Bloomer, and we are obligated to honor that relationship with great care, beginning with the information you have chosen to share with us. We believe that your privacy should not be compromised. At the same time, we want to offer you the array of financial products and services you need to accomplish your financial goals. We believe we can do both through the privacy policy outlined below.

At the Peoples State Bank of Bloomer, we believe the confidentiality and protection of customer information is one of our fundamental responsibilities. And while information is critical to providing quality service, we recognize that one of our most important assets is our customers’ trust. Thus, the safekeeping of customer information is a priority of the Peoples State Bank of Bloomer .

Information about consumers is accumulated from a variety of sources. Most information is provided to the Peoples State Bank of Bloomer directly by customers themselves. Other data is developed by the Peoples State Bank of Bloomer as a function of providing a product or service to a customer. Still other information is obtained from outside sources. We will limit the use and collection of information about our customers to that which is necessary to administer our business, provide superior service and offer opportunities that we think will be of interest to customers. This means that we will use information to help us identify and mitigate potential risks or loss to the Peoples State Bank of Bloomer. We will use information to help identify additional products or services that we believe customers might want to know about. We will use this information only in accordance with the principles set out in this policy.

We continually strive to maintain complete and accurate information about you and your accounts. Should you ever believe that our records contain inaccurate or incomplete information about you, please notify us. We will investigate your concerns and correct any inaccuracies.

At Peoples State Bank of Bloomer, employee access to personally identifiable customer information is limited to those with a business reason to know such information. Employees are educated on the importance of maintaining the confidentiality of customer information and on these privacy principles. Because of the importance of these issues, all Peoples State Bank of Bloomer employees are responsible for maintaining the confidentiality of customer information and employees who violate these privacy principles will be subject to disciplinary measures.

We safeguard information according to established security standards and procedures, and we continually assess new technology for protecting information. Our employees are trained to understand and comply with these information principles.

We do not reveal specific information about your accounts or other personally identifiable data to parties outside our affiliated banks and companies for their independent use unless: (1) you request or authorize it; (2) the information is provided to help complete a transaction initiated by you; (3) the information is provided to a reputable credit bureau or similar information reporting agency; or (4) the disclosure otherwise is lawfully permitted or required. We do not provide account or personal information to non-Peoples State Bank of Bloomer companies for the purpose of independent telemarketing or direct mail marketing of any non-financial products or services of those companies.

When the Peoples State Bank of Bloomer conducts business with third parties, it requests its vendors and suppliers to maintain similar standards of conduct regarding the privacy of personally identifiable customer information provided to them.

Peoples State Bank of Bloomer recognizes and respects the privacy expectations of our customers. We want our customers to understand our commitment to privacy in our use of customer information. As a result of our commitment, we have developed these privacy principles which are made readily available to our customers. Customers who have questions about these privacy principles or have a question about the privacy of their customer information should contact the Peoples State Bank of Bloomer .